Ann Arbor

Web Design Sketchbook Makes Life Easier

October 20, 2009

Attention web professionals: do yourself a favor and check out the Web Design Sketchbook. It’s a spiral-bound time saver that helps web designers and developers capture thoughts and concepts on paper. From the site: This 52 page book features pages of varying canvas sizes complete with grids and browser chrome and areas for taking notes, [...]

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Measuring Social Media LA2M Presentation

October 13, 2009

If you are into Social Media and want to learn how to measure your social marketing efforts, I highly recommend you attend Dave Linabury’s “Measuring the Success of Online Communities” presentation at LA2M on Wednesday, November 4th. Dave is a nationally recognized expert on creating, building, nurturing, and activating social networks. I had the privilege [...]

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LA2M Analytics Slides

September 16, 2009

Thanks to all of you who attended my LA2M Advanced Google Analytics presentation! I barely had time to fit everything in and unfortunately we didn’t have enough time for questions at the end. I know, I’ve already been told I talk a lot when I get excited about something. Feel free to leave a comment [...]

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Unveiling the Official LA2M Website

September 2, 2009

It’s hard to believe it’s been 18 months since six of us started LA2M (Lunch for Ann Arbor Marketers) back in March ’08. The group’s roster now includes over 500 marketing pros from all over SE Michigan. Each free weekly presentation draws about 75 attendees and we’ve outgrown two other venues. Today’s meeting served as [...]

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Advanced Google Analytics Presentation

August 24, 2009

Just a heads up, I will be presenting “Advanced Google Analytics” at the LA2M lunch on Wednesday, September 16th. Here are the details: Google Analytics offers as much functionality and flexibility as other high-priced analytics packages. Learn how to take full advantage of the tracking, segmentation, conversion tracking and custom reporting features and how to [...]

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