SEM Industry

My Take on Google Instant

September 10, 2010

I have been flooded with questions from clients, colleagues and friends since Google’s announcement of Instant search. If you’re not familiar with Instant search, check out this quick video I shot before the official announcement. Or, of course there’s always a highly polished video from Google: The new reality of SEO and PPC? Personally, I [...]

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Google Streaming Search Results

September 8, 2010
Google Streaming Results

Just for fun, I thought I’d post a screen capture of Google’s new “streaming” search results that update in real time as you modify your search query. It’s best viewed in full screen or HD mode. As with the search suggestions that all the major engines use now, this will likely change SEO for most [...]

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PPC in 5 Years: An Intractable Problem

May 18, 2010
Thumbnail image for PPC in 5 Years: An Intractable Problem

Every now and then I like to get out my crystal ball and think about where I see the search industry heading. It’s impossible to predict because every day brings new changes, but there are certain trends that are likely not going away. The way I see it, there’s an intractable problem between the breakneck [...]

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SEO Attitude Adjustment?

April 19, 2010

My friends at RedShift and I started an email dialogue about a MediaPost article that proposes that SEO consultants need an attitude adjustment. I gathered my thoughts in a blog post to avoid a long email thread, so here goes. From the article: Mike Moran, chief strategist at Converseon, rallied the troops at the Search [...]

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Database of Intentions Revisited

March 7, 2010

John Battelle is a smart man. Instead of focusing on the micro-level changes in the search industry, he thinks big. His book The Search is one of the foremost books about Google and the rise of search engines as an integral part of everyday life. His original premise is that Google represents The Database of [...]

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